Is Clubman membership the way to go Richard? I am not too sure about that.
If we build a membership base of people who do not compete, then that surely has to impact on the ability to hold great championships (if a large amount of members do not shoot competitions). It also means that there is nothing tying them into the sports future.
We should be targeting people to join who actively want to compete in competitions....unless we want to end up only as a hobby sport....in my honest opinion....for what it is worth. Otherwise we will find a shortage for our national teams....and less medals will impact on reduced funding.